Hands-on SEO from a senior Sydney team, no sales layer, no shortcuts.
We fix what matters first, ship early wins within weeks, and map a simple 90-day plan you can actually follow.
No lock-ins, plain-English reporting, and changes you can see in calls, leads, and revenue.
customised SEO services — a plan around your model and market, not a generic bundle.
technical foundations — crawlability, indexation, Core Web Vitals, structured data, clean internal links.
on-page & content — intent research, titles/meta, headings, internal linking, service + location pages people actually read.
local SEO — Google Business Profile, citations, suburb pages, a simple reviews workflow for Sydney service areas.
ecommerce SEO — category architecture, faceted navigation, product schema, scalable content without blowing crawl budget.
analytics & CRO — GA4/GSC, call tracking where needed, and small fixes that lift enquiries.
Prefer guidance over a full retainer? We can slot in as your Sydney SEO consultant alongside your team or dev partner.
You work with senior hands, the people who audit, plan, and implement. We explain what changed, why it mattered, and what’s next. A compact Sydney team you can reach when you need us.
micro-anecdote: A Balmain clinic lost leads after a redesign. We fixed a robots.txt rule that blocked key directories, rebuilt their service pages with clearer intent, and cleaned up conflicting citations. Calls picked up in week five. Month by month, traffic stabilised, then grew. No fireworks, just the right fixes in the right order.
audit & prioritise — baseline technical, content, local, authority; stack-rank by impact vs effort.
ship quick wins — titles/meta, internal links, GBP tidy-ups, speed bumps you can feel in 4–8 weeks.
lay foundations — information architecture, structured data, briefs, suburb/service pages, conversion basics.
earn authority — useful assets and partnerships that attract mentions; no schemes.
review & iterate — plain-English reporting and a rolling 90-day roadmap. If data says pivot, we pivot.
every page helps with a real task (compare, choose, book) and gives next steps.
original signals: author bylines, change logs, case notes (when clients allow).
clean tech: no cloaking, hidden text, doorway pages, or sneaky redirects.
links are earned, not bought; outreach is useful, not manipulative.
governance: scheduled reviews so important pages don’t go stale.
audit + action plan: $1,500+ depending on size/complexity.
ongoing implementation: typically $1,500–$2,500, per month for SMEs; larger ecommerce/enterprise scopes vary.
timeline: early movement in 4–8 weeks; compounding gains in 3–6 months, shaped by competition and dev cadence.
Local service, single location — 90 days: GBP overhaul, suburb pages, review prompts, internal-link refresh, schema tidy-up. Expect clearer local visibility, more map actions/calls, and steadier non-brand queries.
Ecommerce, 1k+ SKUs — 90 days: category IA cleanup, filter/canonical rules, PDP schema, category intro briefs, internal-link patterns. Expect better PLP landings, richer snippets, and small but real conversion lift.
(All pricing ex-GST. Final scope and inclusions confirmed after audit.)
Names changed. Figures are representative of typical outcomes in Sydney
Physio in Balmain (single-location clinic)
Baseline: patchy Map Pack visibility; calls lumpy; LCP 3.8s mobile.
Work: GBP overhaul, NAP cleanup, two suburb pages (Balmain, Rozelle), review prompts, image EXIF tidy-up, CWV pass.
Outcome (90 days): map actions +74%, calls +118%, LCP 3.8s → 2.3s.
Note: first bump in week five after reviews started landing.
Hardware Chatswood (ecom, 2.4k SKUs)
Baseline: crawl traps from filters; thin category copy; PDPs missing schema.
Work: filter index rules, Product schema, 20 category intros, internal links from buying guides, image compression.
Outcome (8 weeks): category landings +41%, CTR up +0.9 pts, checkout conversion +0.8–1.3 pts on top 10 categories.
Legal in Sydney CBD (multi-service)
Baseline: cannibalising posts; weak IA; FAQ content scattered.
Work: consolidated overlapping posts, added FAQ schema to core pages, rebuilt service IA, improved internal links to contact routes.
Outcome (60 days): Top-3 stability on primary services, form submissions +31%, time-to-contact down.
How long does SEO take in Sydney? Early shifts in 4–8 weeks; durable lift in 3–6 months, faster if dev/content can ship weekly.
What does an SEO audit include? Full crawl, indexation checks, template parity, internal-link map, schema gaps, 90-day plan (with Loom walkthrough).
What’s different for ecommerce? Category/PLP architecture, filter/index rules, product schema, scalable on-page patterns.
How do you measure success? GA4 goals/events, GSC coverage & queries, call tracking (if relevant), and a simple lead-quality loop.
migration pre-flight (checklist)
Redirect map for all indexable URLs
Robots/meta parity (no accidental noindex)
Analytics + GSC verified on staging (with annotations)
Core templates ship with schema
Launch window + rollback plan agreed
local service businesses that need phones to ring (trades, clinics, legal, hospitality).
ecommerce brands ready to tidy architecture and scale content the right way.
multi-location teams needing suburb-level visibility without cannibalisation.
About Dominik — 17 years in search. Sydney-based. Ex-in-house and agency. Tools: GA4, GSC, Screaming Frog, Sitebulb, Looker Studio. Calm under pressure. Likes tidy sitemaps.
What clients say (from post-engagement surveys; names abbreviated)
“Clear plan. Steady lift. No drama.” — J., Marrickville
“Explained each change and why. We could see the impact.” — A., Surry Hills
do you guarantee #1 rankings?
No. We focus on qualified traffic, leads, and revenue. Durable wins over vanity.
can you work with our developers or designers?
Yes. WordPress, Shopify, Webflow, custom stacks. We protect traffic during migrations.
how long until we see movement?
Often 4–8 weeks for early shifts; 3–6 months for compounding gains depending on niche and site health.
do you do one-off consulting?
Absolutely—audits, migration plans, or a standing monthly consult if you have in-house implementation.
Sydney CBD, Inner West, Eastern Suburbs, North Shore, Northern Beaches, Hills District, Western Sydney—plus remote support across Australia.
Send your domain, goals, and any roadblocks.
We’ll reply with a short, plain-English plan and first moves.
If it makes sense, we start with the highest-impact tasks and report back in two weeks.
If “SEO Sydney” is on your to-do list, let’s make it simple: call today 0400 454 859
